Get advice Publicity & promotion Publicity Explained Voluntary arts organisations need to promote themselves and their projects in order to increase their membership, encourage people to participate in their activities and events, increase their audiences, build a good reputation and gain credibility for their work. This can seem like a daunting task especially if you’ve never done it before. This Briefing guides you through the process of planning and organising and creating your publicity materials, building a media contact list and getting the word out about your group's activities! Download Briefing 74: Publicity Explained Manage Cookie Preferences